The creative platform for Vivia - the most famous BH natural, spring, non-carbonated water, again was designed by Support Marketing Centar, an advertising agency from Banja Luka, and Biberche, the production company from Belgrade. The music video and the TV commercial are directed by Radivoje Rasa Andric, a film director and the author of the cult movies "Tri palme za dve bitange i ribicu" (Three palms for two punks and a babe), "Munje" (Dudes), "Kad porastem biću kengur" (When I grow up I'll be a kangaroo). The new face of Vivia campaign, over the next two years, is Momcilo Bajagic Bajaga, as one of the most popular musical romantics.